The Pemba Trees Project started in 2006 when organizational founders Jeff Schnurr and Mbarouk Mussa Omar met on the island of Pemba, Tanzania. Mbarouk Mussa Omar was working with a group of fishermen to stop hotel development on a small island off the Pemban coast called Misali, renowned for exceptional marine biodiversity and local religious significance. Thanks to the efforts of Mbarouk and the Misali Island Conservation Association, Misali Island, shaped like a prayer mat and orientated towards Mecca, was designated a marine conservation area with ecotourism revenues contributing to the construction of schools, roads and wells in Pemban fishing communities. As government interference made it increasingly difficult to support rural communities around the island, Mbarouk and his group of like-minded Pembans approached Jeff Schnurr to ask more about his experiences planting trees in the Canadian wilderness. The two began to travel to rural villages to meet with elders and communities leaders to gauge the feasibility of a tree planting initiative and within a year, 7 rural tree nurseries had been established with support from the Finnish Cooperation Fund, while several hundred hectares of community-managed land was donated to the communities by the Government of Zanzibar.
Today, Community Forests International represents collaboration between farmers, local foresters, government and communities in the planting of over 200,000 trees in 12 rural communities. Based on a belief that local empowerment can lead to positive environmental change collectively, rural Pembans are taught how to collect seed from their surrounding forest and propagate seedlings in community owned nurseries. Over ten different tree species for timber, fruit, nuts and soil protection are planted, and as communities witnesses positive effects on wildlife and climate stability, the cultivation of other species is being explored.